The client is a major distributor of Organic Pesticides, Plant Nutrients and Crop Protectants supplying to dealers and farmers spread widely across the agricultural countryside. They have teams of field sales executives at work on the field. The team’s work is subject to some factors such as weather conditions, geographical locations, agricultural market fluctuations, government policy and development programmes, etc. All these factors go to determine the demand for the products. However, the Area Sales Managers were aiming to book repeat orders by streamlining the visits by field executives to dealers/farmers and they needed a solution for this.
The Problem Outline.
The agro-products company approached Trinetra iWay to address their pain points in the marketing of their product in the field, by company representatives. What they required in the solution:
- Managers wanted to have quick analysis done on the dealer/farmer visit schedule summary, at the end of the day.
- The company expected the on-field executives to quickly update on the overtime schedules done by them
- The managers wanted to know, via the quick updates, about the actual hours spent against the planned hours scheduled.
- Executives are required to generate the details of the travel history of their visits, at the end of the day to managers, via visit summary reports.
The Solution Summary.
The solution by Trinetra addresses the pain points of Managers and executives effectively. The software is easy to help manage and monitor the executives on-the-go. It is a tailor -made and customised solution to meet the business needs and improve customer satisfaction.
Read on how the solution addresses the key requirements.
- The software provides a solution to know the overall summary of the schedules, with progress updates in real-time.
- The solution addresses the pain points of multiple departments in the organisation at the same time.
- The solution helps managers to take immediate action steps to improve the schedule quality of the team in future.
- The solution supports the team to increase the monthly order closures being achieved now
Key Focus of the Software Solution.
- To quickly improve sales in market during the critical COVID situation
- To encourage the executives with rewards based on the effectiveness of the schedules
- To automate the complete sales process with the efficient mobility solution.
- Exclusive Platform to update the schedule summary reports of the team at the end of the day.
- Improve your dealer/farmer satisfaction and generate more repeat order
- Make your sales executives aware of the on-field task achievements on-the go and take self-action plans to achieve 100% results.
The advantage of web & mobile based software solution.
The software allows the company to manage and monitor all real-time updates & alerts of sales executives over a customised modular platform hosted on the web. The tailor-made and customised solution addresses the client’s agro product marketing issues with a data driven approach for timely decision-making that’s implemented on executive’s schedule plan. The software provides expectation based monitoring and custom based reporting with mobile application support and can be integrated with an existing ERP system too.
Outcome / Result
- Easy to manage and monitor all the schedules, helps tracking with location details and the progress of the schedules on real-time basis
- User friendly solution made specific for agro product marketing
- Domain expertise proven in field force solutions implemented in PAN-India and Middle East operations
- Real-time handling of the executive’s schedule, effective dealer/farmer summary reports
- Productive schedule management with instant customer feedbacks
For more info about our solutions request for a demo. Our team will get back to you as soon as possible.
Get to know more about Trinetra Wireless products at our website (https://www.trinetraiway.com).
“By implementing the automated field sales management system, with mobile app support, it has comparatively improved productivity of our sales teams and the count of repeat orders even during difficult times.”.
- Area Sales Manager.
- 15+ countries implemented; with 13000 active mobile app users
- Improved sales order closure % during COVID situation
- Improve executive’s management and visibility by 60%
- Improve schedule management by 70%
- Improve productivity and benefits by 90%
- Organised and Professional Management of Teams
- Improve time management by 40%
- Improve repeat order business by 90%